"1.24.14" Behind the Scenes

On the 30th birthday of the Mac, we directed 15 camera crews across 10 countries to capture the amazing things people are doing with the power of Apple technology. The ambitious film was shot in a single day, entirely on iPhone.


Thirty years ago Macintosh promised to put technology in the hands of the people. To celebrate Mac’s birthday, this film was shot around the world in one day, entirely on iPhone. Here’s to the next thirty.

An original Mac 128k shell signed by 25 folks from the original Mac team


Because Steve Jobs viewed the folks who worked on the original Mac as being nothing less than artists, he famously had the Mac team sign their names to the inside of the rear panel casing on the Mac. Andy Hertzfeld recalls: Since the Macintosh …

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(via theapplemuseum)

Flint Center Celebration Closing Letter to Mac

Dear Mac:

Today you are celebrating your 30th birthday. Here are some things we wanted you to know as you enter your fourth decade:

Your early family really loved you… they had a lot of fun being pirates and worked very hard together before you were born.

You were a cute, chubby little baby but have grown up to be as slender as a #2 pencil with the power of a NFL middle linebacker.

You were writing and drawing sketches at a very early age. Who would have guessed that you would now be making movies all by yourself and sharing them with people around the world.

Your list of accomplishments is truly astounding! We are very, very proud of all the tasks you have mastered… many more than we had ever imagined.

Never forget that your parents wanted you to always be respectful of the individuality of your users… and we hope that you will continue to help them communicate their uniqueness to each other.

Do not let vanity and compliments about your beauty stop you from always remembering your core purpose of fostering innovation and creativity in others.

Finally, don’t forget to keep your sense of humor! True artists not only ship… they laugh! Don’t forget about that little Mac Man that used to run across the Desktop every once-in- a-while!

So have an insanely great Happy Birthday! We all wish you continued success in your next 30 years helping pilot The Mother Ship.

Sincerely yours,
Jerry Manock, for the 1984 Macintosh Development Team